Fintech Web Design Company

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Fintech Web Design Company

The fintech industry is booming. Today, most people begin their research and purchase journeys online, so you need a website that meets the expectations of your potential customers.

With the increasing popularity of digital banking and financial services, it's more important than ever for fintech companies to get their web design right.

A well-designed fintech website can enhance the user experience by providing intuitive navigation, clear and concise information, and easy access to essential tools and features. It can also help establish trust with users by conveying a professional and reliable image of the company.

On the other hand, a poorly designed website can frustrate users, cause confusion, and ultimately drive them away from your brand.

In addition to user experience, web design affects a company's search engine optimisation (SEO) and overall online visibility. A website optimised for search engines will rank higher in search results, making it easier for potential customers to find and engage with the brand.

Fintech web design is critical to any financial services company's online presence. Investing in professional and user-friendly web design can help your business stand out from the competition, build trust with users, and ultimately drive growth and success in the increasingly digital world of finance.

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WHAT OUR CLIENTS SAY

Justin Rowe

Founder/CMO @ Impactable

"I run the largest B2B LinkedIn ads agency in the US. The Web Choice team are amazing. I've known the co-owner, Sam for years on LinkedIn. Followed his actionable tips for SEO and websites. We recommend Web Choice for any SEO, paid search or website requirements. Always excellent feedback and results. They are your team."

John Foshee

CRO @ Porter Logistics

"I vetted 4 providers and put them through a fairly strenuous knowledge test on web design, marketing, and SEO. Web Choice delivered an excellent looking, fast-loading website along with solid content and technical SEO. I like to move fast and they were able to keep up. We now rank position 1–7 for multiple search results. I'll be going back for updates in the future."

Phil Hussey

Managing Director
Advanced Card Bureau Ltd

"Since the new website and branding went live we saw an instant improvement in the quality of the new leads we were receiving. We have also received lots of positive comments about our new look branding. Working with Web Choice has been a breath of fresh air. They kept us up to date on every stage of the project through phone calls and emails. Because of the ease of the whole process and how impressed we were, we have now increased spend with Web Choice to help us with SEO & PPC."

Jason

Director at Leading Marketing Company

"Web Choice helped us out of a terrible hole, and they were great about it. In just two months, WEB CHOICE successfully delivered a quality website - the code was clean, the team stayed on time and within budget. Moreover, they were helpful and proactive; they handled the project effectively and were responsive through emails and phone calls and quick to solve issues."

Matt Wiggins

Director at Southern Cross Flooring

"We had next to no online visibility or rankings. Thanks to Web Choice clear improvements were made. The keyword research, content and targeting has taken us from just 100 organic keywords to almost 2000 in under a year, we also rank on the 1st page for numerous keywords when before we'd be languishing on page 3, 4 or more! Inbound leads are up and our bookings have been fuller than ever. I would thoroughly recommend speaking to Web Choice to see if they can help you with SEO."

Jan Mikulin

Owner

"Web Choice were keen to understand both our short-term and long-term goals, and more than happy to advise on technical details. They even shared a couple of eBooks with zero obligation. Their patience and support across my detailed selection process were indefatigable and they consistently demonstrated commitment to the project's success."

Jacob Mummery

Manager at TreeSOS

"After speaking to Web Choice, they had the knowledge and professional edge compared to other web companies. A brand new website was designed, with checks all throughout the process to see that we were happy with it. An ongoing SEO project which we are updated on every month. A huge amount of work is done by Web Choice for this and it has benefited our growing business. PPC campaign is being run by Web Choice which has tripled our leads."

Shane Jeavons

Sales Director @ Jeavons

"Sam and the team have taken care of our website design, complex portal to link in with our management software and marketing management. Sam and the team are reliable, responsive and I would have no doubt in recommending them either for website design, SEO or Adwords management."

Mark Grindey

Director at UKBSS GROUP

"We have used Web Choice for 2 websites now and also our marketing/SEO for our hosting company. They were able to take our idea's and get it exactly how we envisioned it. They kept us updated on every step and the team were very quick to make any changes we needed. We now have an ongoing relationship with Web choice and look forward to working with them more in the future and on our marketing campaigns."

Alina Kantville

Director @ JK Doors

"Their incredible web design and development, SEO and paid ads management performance is shown on our company's increase in sales and traffic. Because of Web Choice, there's also an increase in conversions, providing us with a consistent flow of daily leads!"

What is Fintech Web Design?

Fintech web design refers to the creation and maintenance of websites for companies that offer financial services using technology. The design of these websites plays a crucial role in attracting and retaining customers, as it directly impacts their overall experience with the brand.

The main goal of fintech web design is to provide users with a seamless and secure experience while interacting with financial services online. It involves user interface design, visual design, information architecture, content creation, and web development.

One significant difference between fintech web design and standard web design is the emphasis on functionality and security. Moreover, the design process should consider the financial industry's specific needs, including regulatory compliance, safety, and data privacy.

Fintech websites require more rigorous security measures to protect sensitive financial data and prevent fraud. Therefore, the design must ensure the user's data is safe from unauthorised access, hacking, and other cybersecurity threats.

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Why Hire a Fintech Web Design Company?

The fintech industry is known for being complex and highly competitive. So you'll need a website that captures and keeps your audience's attention to stand out to your target audience.

While it's possible, and often cheaper, to design your own website using online tools, this is not the best route for most fintech businesses. Notably, website design tools will rarely provide the level of security and compliance that most financial technology companies require.

On the other hand, web design specialists will focus specifically on building a user-friendly site with consistent branding, visuals, and content. As a result, they can ensure you get a site that works for your company and visitors.

You should consider hiring a company specialising in financial technology to see the best results and enjoy a more painless design process. In particular, fintech web design experts can ensure your website is fully compliant and secure to suit industry standards.

Web Choice fintech web design services offer tailored websites that match up to strict financial regulations, are user-friendly, and reflect your brand's values and mission. Our team of SEO specialists will even ensure your website achieves greater visibility and more traffic by optimising your website for search engines.

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Things To Look For In A Fintech Web Design Company

With so many web design companies around, how do you decide which is the best fit for your fintech company?

Your website is an essential part of your online presence. It is the first place that most customers will see, and their first impression of your site will influence whether or not they stick around to learn more.

Clearly, an excellent website is a must. But discerning which company will provide these results is more challenging. To help, we've compiled a list of the most important elements of fintech web design.

Industry Knowledge And Research Capabilities

Fintech is a unique industry. Therefore, your website must be built according to sector standards, client needs, and company requirements. To do this, it's crucial you hire a web design team with industry-relevant experience and in-depth research capabilities.

Your website will likely need security features, including advanced encryption, authentication, and data backup capacities. In addition, as part of the YMYL (your money, your life), fintech businesses must adhere to various regulations.

Clear Branding

Your website should reflect your brand's identity and values with a consistent style that aligns with your company's messaging and tone. A dedicated fintech website design company will work with you to create consistent and impactful branding throughout your various web pages.

Optimised Structure

It's critical that every potential and existing customer can quickly find what they need from your website. People will leave your site and likely head to a competitor's if it's too challenging to find information. You can avoid losing your audience by optimising your design and structure.

Web designers can ensure your website has a clear visual hierarchy, with essential information prominently displayed and less important information de-emphasised. This often means your value proposition and CTA (call to action) points are highlighted and displayed close to the top of the page.

User-Friendly Web Design

Fintech businesses, like any other online businesses, must have a user-friendly web design to provide a positive user experience and increase customer satisfaction. Your website must be responsive, mobile-friendly, personalised, and fast for the best customer experience.

In today's world, people access the internet on various devices. In fact, smartphones account for over half of all web traffic. Therefore, a fintech business website must be responsive and mobile-friendly to accommodate different screen sizes and resolutions.

Additionally, personalisation is becoming increasingly important in the fintech industry. Customers expect a tailored experience that meets their unique needs and preferences. Personalised content and recommendations based on a user's browsing behaviour and preferences help increase customer engagement and, ultimately, customer loyalty

A slow website can be frustrating for users, and it can lead to them leaving the site altogether. In the fintech industry, where customers expect fast and efficient service, a slow website can be particularly damaging. Therefore, a user-friendly web design must prioritise speed and performance. This includes optimising images, compressing files, and reducing page load times to provide users with a smooth and seamless experience.

Tools And Calculators

It is common for fintech websites to include tools or calculators. These can improve user experience and increase the time that they spend on your site.

When it comes to implementing tools and calculators on your site, fintech web design companies can help in several ways. Fintech web design companies can help your site implement tools and calculators by understanding your needs, designing and developing custom solutions, integrating them seamlessly, and testing and optimising to ensure they work effectively.

Interesting And Relevant Content

The right content can help establish your company's credibility, which is especially important considering that fintech websites deal with people's money. Engaging and relevant content can help build trust with users, who may be hesitant to trust a new or unknown financial service.

Fintech is a complex industry that can be challenging for users to understand. By providing exciting content, fintech websites can help engage users and educate them about the benefits and workings of their services.

With so many websites vying for users' attention, content can attract traffic to your fintech site, particularly by retargeting time and industry-relevant keywords and topics for SEO (search engine optimisation).

Overall, interesting and easy-to-understand content is critical for fintech websites to establish credibility, engage users, attract traffic, build brand awareness, and improve SEO. By investing in creating and promoting valuable content, fintech companies can set themselves up for success in a competitive industry.

Trust

Working with people's and businesses' money means fintech companies must establish trust. To do this, you must prominently feature social proof and have a professional site look. You'll also need to gain backlinks, which are links on other sites that connect back to your site. These show search engines that you are a reputable source and help you rank better on SERPs (search engine results pages). As well as increasing visibility, better rankings increase trust since people view websites on the first pages of search results as reliable industry leaders.

Managing The User Journey

Some websites focus primarily on sales. However, since fintech companies need to build trust in order to achieve sales, you must engage users from their very first visit. SEO-friendly web design will make your website more visible and attract more traffic

Beyond this, varied CTA (call to action) points can provide better visitor engagement. CTAs can lead to more than just customers making a purchase. They can include links to more information, offers to speak to your sales team or options for a free version or trial of your fintech services or products.

Why Choose Web Choice Fintech Web Design

Web Choice has experience with creating tailored and effective fintech websites. Our team of experts will work with you to ensure you get a website that meets your needs and helps you achieve your goals.

With Web Choice fintech web design, you'll get:

  • Industry knowledge
  • Excellent research capabilities
  • Ability to comply with industry regulations and safety requirements
  • Consistent branding
  • Clear visual hierarchy
  • Responsive and mobile-friendly design
  • Intriguing and easy-to-read content
  • User-friendly and trust-building design
  • Seamlessly integrated tools
  • A site that caters to every stage of the user journey

Our experts also use data analytics to further improve your fintech website once it's live. Our approach ensures your website receives more traffic and users have the best experience, increasing trust and helping you achieve more sales.


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FAQ'S

How much does web design for fintech companies cost?

Fintech businesses frequently shell out over £7,000 for a straightforward lead-generating website. But Web Choice also offers a longer-term solution that generates money from excellent inbound leads, typically costing around £10,000.

How long does web design for fintech companies take?

Good fintech websites can be built in around two months, with the first month being spent customising the screens for the home page and the second month being used to develop code, conduct testing, and improve the site. This deadline may be extended based on the criteria and goals you have in mind

What pages should a fintech website have?

A Fintech website should have these web pages

  • Home page
  • About us page
  • Services or products pages
  • Pricing page
  • Case studies and customer stories page
  • Contact us page
  • Thank you page (a thank you page lets customers know their request has been received and can let them know when to expect a response).

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