What are the responsibilities of an SEO consultant in London?
The main responsibilities are:
- To evaluate and research a client's websites with regards to organic search optimisation. Conduct tests, collect and analyse data, and to identify trends in order to achieve maximisation of ROI.
- To perform regular keyword searches and to effectively select those that are most likely to increase traffic.
- Preparing and presenting regular strategy reports.
- Tracking, reporting on, and analysing PPC campaigns.
- Working to create powerful SEO focussed content, such as blogs, social media marketing, and content programming.
- Focussing on the right SEO strategies and keywords via thorough research, and with the help of the web development team, to implement newly developed code.
- Elevating website architecture and online content with valuable keywords to improve SEO positioning.
- Conversion of browsers into buyers, via strong calls-to-action.
- Monitor and identify key SEO KPI's, redirects, click rates, and bounce rates.

In a nutshell, an SEO expert helps you to optimise your website, so that it can achieve higher search engine rankings. If you can rank on the first page, or perhaps even at the top of the first page, you can vastly increase traffic to your website from customers who are looking for products or services that match your keywords. An SEO expert is also a skilled writer that can creativity optimise content in a way that both search engines, and real human customers can understand. An SEO expert must stay updated with all the latest developments regarding Google tools, and also have excellent analytical and technical skills. Essentially, an SEO expert needs to be an expert in multiple fields of digital marketing, including title tag optimisation, content writing and web design.
Web Choice is an SEO consultant, London that has a team of experts on hand to work closely with you and help your business achieve the top position on page one of Google’s listings. These aren’t just empty promises, our own website features on page one for a number of appropriate keywords. We truly are an award winning digital marketing agency, ranked as a top SEO consultant in London, having served well over 500 clients, both in the UK and internationally. Web Choice has helped many companies around the globe with top SEO strategies and optimisation. Contact Web Choice today, to begin your climb to the top of the ladder!